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Douglas Day
The model

First cheque, assemble the round, build together

At pre-seed the biggest challenge is not the money. It's what follows on the road to your first liquidity event. That is the work we do.

  1. 01
    We write the first cheque.
    We are usually the first external funder or non-founder on the cap table.
  2. 02
    We fill the rest of the round.
    We lead it, we price it, we assemble like-minded co-investors and work your raise, not just our line in it.
  3. 03
    We bring capital that standard equity investors cannot.
    Our sister company procures grant funding and builds sponsored deployment programmes.
  4. 04
    We have run deployments.
    Not advised on them, run them. When we ask about your cost per unit deployed, it is because we have paid it.
  5. 05
    We get off the cap table early.
    Out at seed or first liquidity. Later investors inherit a clean cap table rather than a founding investor.
Terms

The commercial terms

Investment capital sourced across the UK, EU, USA and South Africa. Portfolio companies are geographically diverse.

TermPosition
StagePre-seed, occasionally seed
Round assembled~$100k–$500k with co-investors
StakeMinority. No control, no board seat demanded
ExitSeed or first liquidity
FeesNo management fee. No blind pool. No LPs
Governance

Douglas Day & The Salamander Co. Siblings, not parent and subsidiary.

EntityRole
Douglas DayMakes the first investment and assembles the round.
The Salamander Co.Works the portfolio: GTM, grants, sponsored deployments